Archive for category: Uncategorized

December 11, 2014
11 Dec 2014


Loyalty and Gamification World Championships


Congratulations to

Martin Naude (1st Place)
Krzysztof Prybylski (2nd Place)
Daria Demina (3rd Place)

The 2014 Loyalty and Gamification World Championships are a Global Competition for Professionals and Students to test and develop their skills and understanding of Loyalty Marketing and Gamification. Mastering these two disciplines has become increasingly important for any company or organization wanting to motivate and drive user engagement among customers, employees and their relevant communities.

Competitors individually work through a variety of interactive Multiple Choice Questions drawing on Case Studies, theoretical concepts and real world challenges. Rounds 1 & 2 were be held simultaneously around the world and conducted online over a 2-hour period.

Learn more about Loyalty Games 2014

August 22, 2014
22 Aug 2014

Interview with World Champion Martin Naude

Martin Naude is the 2014 Loyalty and Gamification World Champion. Listen to his recent interview with Clark Buckner from TechnologyAdvice provides coverage content on customer loyalty and rewards, business intelligence trends and much more). Be sure to check out their Tech Conference Calendar.

September 11, 2013
11 Sep 2013

Insights and Inspiration at the University of Waterloo’s Gamification 2013

We are pleased to give you updates from our Official University Partner, the University of Waterloo, as they prepare for their exciting gamification conference which gets underway in only a few weeks.

UoW Gamification 2013

The full speaker program has just been released on Friday and below are key highlights of what you don’t want to miss at the Gamification 2013 Conference October 2-4, 2013, at University of Waterloo, Stratford Campus.

There will be something for everyone looking at using game elements to increase employee participation, student and workplace health, learning outcomes, citizen engagement, research participation, and more. Here are just some of the results being presented from research and case studies that are uncovering best practices and nuances in game design and applications:

  • social game mechanics vs. traditional leaderboards
  • best practices for applying metrics to educational games
  • exergames in the classroom and in the workplace
  • the place of games in the future of retail
  • emotive and relational effects of portraying realistic, inclusive characters in a contemporary disaster scenario game
  • impact on participation and data quality in a real world market research domain
  • gamification to improve crowdsourcing to forecast world events
  • impact of incorporating augmented reality in a learning system

Here are just 3 of the sessions during which some of these findings will be shared:

“The Motivational GPS” session draws from neuroscience, paleoanthropology, development psychology, behavioral economics and sociology research to refine our understanding of motivation from rudimentary to the targeted capability of a GPS system

“I want to be a Captain!” Gamification in the Old Weather Science Project found that what appealed to committed participants turned off casual users. In this session the presenters look at how to refine gamification designs to appeal to different types of participant groups to maintain engagement with each.

Gamification and On-the-Job Behaviour across 4 Countries – a study over 2 years in planning and involving hundreds of participants extends a common gamification system to a CRM system. See how a customized experience impacts engagement and business outcomes.

Take a look now at the agenda:

With more than 50 sessions from over 33 organizations and 8 countries, you don’t want to miss the insights and discussions that will be happening here October 2-4.

Register for the conference today to secure your seat:

Already registered? Share with us on Twitter what you are most looking forward to using tag #gameit13.

August 6, 2013
06 Aug 2013

Gamification and Creative Innovation in Asia Pacific


The Gamification World Championships is pleased to be working with The Creative Innovation Asia Pacific Conference 2013, an event that brings together 40 global leaders, innovators and thinkers to deliver world-class creative ideas and pragmatic solutions. Gamification will play a significant role in bringing change to cultures all over the world and we encourage Gamifiers to attend all or part of this inspiring event.

Over three days, 27-29th November, in Melbourne, Australia, big and small business, entrepreneurs, educators, creative and government leaders, emerging talent and leading thinkers from around the World, Asia and Australia will join together for fresh insights, ideas, tools and connections.

2013 is focuses on the Race to the Future, E6: Environment. Energy. Economy. Education. Entrepreneurship. Ethical Leadership. Speakers include environmentalists, authors, futurists, entrepreneurs and innovators from such diverse countries as China, India, Czech Republic, UK, Canada and Singapore.

Deep Conversations start at $100 and Master Classes at $195. We are pleased to offer a 10% discount on all enrollments. Simply enter the code E6 on the payment page.

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