What is LoyaltyGames?
LoyaltyGames is a fun, innovative and challenging annual competition for students and professionals to develop and test their loyalty rewards and marketing skills against friends, colleagues and peers worldwide. Competitors undertake two Online Qualification Rounds before the World’s Top practitioners progress to the World Finals.
Am I eligible to participate in LoyaltyGames?
One of LoyaltyGames’ key values is that the competition should be accessible to “ANYONE, ANYWHERE”, especially given its focus on education and professional development. There are no limits to participating in LoyaltyGames – any professional or student can compete.
Do I compete as individual or as a team?
LoyaltyGames is an individual competition. By participating in LoyaltyGames, you agree that all work submitted is your work alone.
You may still wish to arrange a group of colleagues to get involved in the competition, and we encourage you to do that (what’s a bit of fun between friends!). Companies interested in pre-purchasing 5 or more tickets should email us (firstname.lastname@example.org) to make the registration process a bit easier for your employees, team or office.
How does LoyaltyGames work?
Rounds 1 and 2 of LoyaltyGames will both be two-hour online contests held simultaneously around the world. Competitors will work through a number of case studies, each consisting of a variety of multiple choice questions.
The top bracket of competitors will move through to Round 2 – similarly structured to Round 1, but with more challenging questions.
Do I need to study for LoyaltyGames?
In preparing for LoyaltyGames you might wish to try our range of past questions. At the same time, it’s important to note that you don’t need to study for LoyaltyGames as such. Many competitors are already professionals who practise on a daily basis (for many long hours!). We encourage you to brush up a little on the areas where you think there are some gaps. Otherwise, think of LoyaltyGames more like an aptitude test, which challenges you based on your existing knowledge and skills. If you are looking to study for LoyaltyGames, we highly recommend completing the past questions.
What skills are tested in LoyaltyGames?
See the Question Design Framework page which describes what might be tested in the competition.
What time does Round 1 of LoyaltyGames start for me?
Exact time and dates for LoyaltyGames will be announced shortly.
How do I register for LoyaltyGames?
Click here to take you to the sign-up page. LoyaltyGames registration is $20USD. Email us if you have any issues with the cost – we don’t want that to get in the way of you participating.
When did LoyaltyGames start?
LoyaltyGames was first held in 2014, and was won by South African Martin Naude.
Who organizes LoyaltyGames?
LoyaltyGames is independently organized and administered by the Professional Services Champions League (PSCL). Other major competitions run by PSCL include TEXATA (Big Data Analytics World Championships) and LoyaltyGames (Loyalty Marketing & Gamification World Championships). In 2016 PSCL will also launch the Actuarial World Championships.